

about ME
Hello!
My name is Jainaba, you can call me Jay.
I’m a Strategic Planner and Creative Producer based in NYC, bridging insight, culture and design to produce impactful brand content and experiences.
I’ve worked with global brands and growing startups across agency and in-house environments. I care deeply about work that’s thoughtful, human-centered and culturally aware. I believe business and brand impact starts with understanding people first.
Services

brand Strategy & consulting
Develop a strong brand foundation that communicates your purpose and sets you a part:
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Brand Marketing (Positioning & Messaging)
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Competitive & Audience Analysis
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Social Listening & Campaign Evaluation
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Process Improvement & Framework Development
Market RESEARCH &
Consumer INSIGHTS
Understand where culture is moving and how it impacts your brand to consumer connection:
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Trend Research & Reporting
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Quality Assurance & Data Validation
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Surveys, Focus groups & Interviews
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Consumer Journey Maps

creative production & Design
Translate your brands' mission and vision into content and visuals that convey a cohesive story:
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Executive Decks & Presentation Development
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Brand Design (Identity & Marketing Collateral)
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Creative Production (Artistic Ideation & Logistics)
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Experiential Design - Beginner/Intermediate


experiential Marketing
Make your brand experiences engaging, interactive and unforgettable with my on-site event support:
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Brand Ambassadorship
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Experiential Operations
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Production Assistance
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Event Reporting & Insights













